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Creating Passion Brands: How to Build Emotional Brand Connection with Customers Helen Edwards
Creating Passion Brands: How to Build Emotional Brand Connection with Customers
Helen Edwards
Drawing on the latest research from Millward Brown, explore how businesses can profit from building an emotional brand connection with consumers.
320 pages, Illustrations
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2007. gada 3. janvāris |
| ISBN13 | 9780749447625 |
| Izdevēji | Kogan Page Ltd |
| Lapas | 320 |
| Izmēri | 156 × 236 × 18 mm · 406 g |
| Valoda | Angļu |