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Secrets of the Moneylab: How Understanding People Will Increase Your Profits Kay-Yut Chen
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Secrets of the Moneylab: How Understanding People Will Increase Your Profits
Kay-Yut Chen
Sets out what business can learn from the findings of the economics and social psychology. This title shows how you can shape desires, use incentives and reduce risks to consistently improve the bottom line.
256 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2011. gada 4. augusts |
| ISBN13 | 9780670919451 |
| Izdevēji | Penguin Books Ltd |
| Lapas | 256 |
| Izmēri | 197 × 140 × 17 mm · 184 g |
| Valoda | Angļu |
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