Thandiwe Gama

Business in the 21st Century Thandiwe Gama

This book shares the findings of a study that was embarked upon to scientifically examine the current mental models operating in South Africa and their implications to business thinking in the context of the 21st century. The structure of this book is set out with a deliberate intent to highlight, firstly, the relevance of the field of Industrial and Organisational Psychology in guiding the thinking/approaches/strategies of organisations both in current times, as well for the envisaged future. Secondly, the intent was to establish the thinking that drives business now and what the outlook is for the future as we mature into the 21st century and as South Africa establishes itself within the global world.