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Customer Loyalty Programmes and Clubs Stephan A. Butscher 2. izdevums
Customer Loyalty Programmes and Clubs
Stephan A. Butscher
For any company, large or small, the most effective protection against competition is long-term customer loyalty. Stephan Butscher's step-by-step guide explains how the key to customer loyalty lies in identifying and offering your customers the right combination of financial and non-financial benefits.
224 pages, bibliography, index
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2002. gada 12. marts |
| ISBN13 | 9780566084515 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 222 |
| Izmēri | 177 × 250 × 20 mm · 556 g |
| Valoda | Angļu |
Vairāk no tā paša izdevēja
Skatīt visus Stephan A. Butscher ( piem., Paperback Book un Hardcover Book )