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Mission and Money: Understanding the University Weisbrod, Burton A. (Northwestern University, Illinois)
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Mission and Money: Understanding the University
Weisbrod, Burton A. (Northwestern University, Illinois)
Mission and Money goes beyond the common focus on elite universities and examines the entire higher education industry. It presents original research on revenue sources from tuition, donations, research, patents, endowments, and other activities. It considers lobbying, distance education, and the world market, as well as advertising, branding, and reputation.
356 pages, 15 b/w illus. 22 tables
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2010. gada 29. marts |
| ISBN13 | 9780521735742 |
| Izdevēji | Cambridge University Press |
| Lapas | 356 |
| Izmēri | 151 × 226 × 21 mm · 490 g |
| Valoda | Angļu |
