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The Economic Theory of Product Differentiation John Beath
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The Economic Theory of Product Differentiation
John Beath
There are few industries in modern market economies that do not manufacture differentiated products. This book provides a systematic explanation and analysis of the widespread prevalence of this important category of products. Particular attention is paid to the distinction between horizontal and vertical differentiation as well as to the related issues of product quality and durability.
216 pages, 77 line diagrams
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 1991. gada 22. februāris |
| ISBN13 | 9780521335522 |
| Izdevēji | Cambridge University Press |
| Lapas | 216 |
| Izmēri | 153 × 229 × 18 mm · 323 g |
| Valoda | Angļu |
