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Electronic Commerce: B2C Strategies and Models - John Wiley Series in Information Systems S Elliot
Electronic Commerce: B2C Strategies and Models - John Wiley Series in Information Systems
S Elliot
Based on research in six economies - the UK, USA, Denmark, Greece, Hong Kong (China) and Australia, this guide addresses the documented uncertainties of business and consumers with Internet retailing by presenting the experiences of leading examples of Business to Consumer Electronic Commerce in each of six economies.
368 pages, illustrations
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2002. gada 8. marts |
| ISBN13 | 9780471487050 |
| Izdevēji | John Wiley & Sons Inc |
| Lapas | 368 |
| Izmēri | 160 × 239 × 28 mm · 648 g |
| Redaktors | Elliott, Steve (University of Newcastle, Australia) |