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Naming Rights: Legacy Gifts and Corporate Money Terry Burton
Naming Rights: Legacy Gifts and Corporate Money
Terry Burton
This book examines emerging trends that impact the market rate/ask amount for naming opportunities--both in the for-profit and nonprofit worlds. It includes pertinent benchmarking data based on real-world examples, extensive tables of information offering comparative data to peer organizations, and a collection of sample documents, and much more.
256 pages
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2008. gada 1. augusts |
| ISBN13 | 9780470230633 |
| Izdevēji | John Wiley & Sons Inc |
| Lapas | 256 |
| Izmēri | 235 × 159 × 21 mm · 476 g |
| Valoda | Angļu |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim