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The Customer Century: Lessons from World Class Companies in Integrated Communications - Routledge Corporate Communication Series Anders Gronstedt 1. izdevums
The Customer Century: Lessons from World Class Companies in Integrated Communications - Routledge Corporate Communication Series
Anders Gronstedt
Based on in-depth interviews with senior managers from companies such as Hewlett-Packard, Ericsson, Philips, and Xerox, this book is packed with hands-on advice to ensure business success in the upcoming 'customer century'.
252 pages
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2000. gada 18. janvāris |
| ISBN13 | 9780415921992 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 252 |
| Izmēri | 150 × 220 × 20 mm · 630 g |
| Valoda | Angļu |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim