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Media Management and Economics Research in a Transmedia Environment - Electronic Media Research Series Alan B. Albarran 1. izdevums
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Media Management and Economics Research in a Transmedia Environment - Electronic Media Research Series
Alan B. Albarran
This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association, it represents the most current theory and research in the area.
296 pages, 41 black & white tables
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2013. gada 15. maijs |
| ISBN13 | 9780415818155 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 278 |
| Izmēri | 167 × 235 × 21 mm · 562 g |
| Valoda | Angļu |
| Redaktors | Albarran, Alan B. (University of North Texas, USA) |
