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Internal Marketing: Directions for Management Richard J Varey 1. izdevums
Internal Marketing: Directions for Management
Richard J Varey
Bringing together contributions from leading writers in the field of service marketing and management, this book represents a much-needed source of current research and conceptual development in internal marketing.
336 pages, 9 black & white tables
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2000. gada 24. augusts |
| ISBN13 | 9780415213172 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 332 |
| Izmēri | 156 × 234 × 20 mm · 770 g |
| Valoda | Angļu |
| Redaktors | Lewis, Barbara |
| Redaktors | Varey, Richard |