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Setting Agendas in Cultural Markets: Organizations, Creators, Experiences - Routledge Research in Communication Studies Philemon Bantimaroudis 1. izdevums
Setting Agendas in Cultural Markets: Organizations, Creators, Experiences - Routledge Research in Communication Studies
Philemon Bantimaroudis
This book draws on agenda setting theory to examine how cultural organizations relate to media in order to increase their visibility, valence, and eventually build their public image. Most organizations have a keen interest in their symbolic presence, as their media visibility influences public knowledge, perceptions and even behaviors. Diminish
166 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2019. gada 10. decembris |
| ISBN13 | 9780367874803 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 188 |
| Izmēri | 150 × 220 × 10 mm · 453 g |
| Valoda | Angļu |