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Corporate Brand Design: Developing and Managing Brand Identity Mohammad Mahdi Foroudi 1. izdevums
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Corporate Brand Design: Developing and Managing Brand Identity
Mohammad Mahdi Foroudi
This book offers a unique and comprehensive exploration of the relationship between companies, their brand design and their stakeholders. Readers will gain a thorough understanding of the corporate brand design process and how it influences customer identification and loyalty to the brand.
288 pages, 2 Line drawings, black and white; 8 Tables, black and white; 2 Illustrations, black and w
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2021. gada 30. septembris |
| ISBN13 | 9780367514990 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 270 |
| Izmēri | 150 × 220 × 20 mm · 680 g |
| Valoda | Angļu |
| Redaktors | Foroudi, Mohammad Mahdi |
| Redaktors | Foroudi, Pantea (Middlesex University London, UK) |
