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Consumer Behaviour and the Arts: A Marketing Perspective - Discovering the Creative Industries Francois Colbert 1. izdevums
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Paredzamā piegāde . gada 29. sept. - . gada 13. okt.
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Consumer Behaviour and the Arts: A Marketing Perspective - Discovering the Creative Industries
Francois Colbert
As the arts world grapples with changing markets, environments and cultures the need to better understand consumers of culture increases in importance. This textbook briefly lays out the key themes in and around consumer behaviour when applied to the cultural sector.
144 pages, 8 Line drawings, black and white; 5 Tables, black and white; 8 Illustrations, black and w
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2021. gada 30. septembris |
| ISBN13 | 9780367207304 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 140 |
| Izmēri | 179 × 234 × 14 mm · 256 g |
| Valoda | Angļu |
