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Marketing in Evolution: Essays in Honour of Michael J. Baker Neil Hoodd
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Marketing in Evolution: Essays in Honour of Michael J. Baker
Neil Hoodd
Baker to marketing thought and practise in his twenty-fifth year as a Professor of Marketing at the University of Strathclyde and in the 25th year of Strathclyde University's Department of Marketing, which he founded.
240 pages, Illustrations, 1port.
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 1996. gada 2. jūlijs |
| ISBN13 | 9780333662649 |
| Izdevēji | Palgrave Macmillan |
| Lapas | 227 |
| Izmēri | 140 × 216 × 20 mm · 453 g |
| Redaktors | Hood, Neil |
| Redaktors | Shaw, Susan A |
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