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Relationship Marketing: Exploring Relational Strategies in Marketing John Egan 4. izdevums
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Relationship Marketing: Exploring Relational Strategies in Marketing
John Egan
This book is ideal for undergraduates and postgraduates taking modules in Relationship Marketing, Customer Services, and Marketing Communications. It is core reading for the CIM Level 4 module on 'Stakeholder Marketing'.
328 pages, Illustrations
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2011. gada 7. aprīlis |
| ISBN13 | 9780273737780 |
| Izdevēji | Pearson Education Limited |
| Lapas | 328 |
| Izmēri | 190 × 245 × 20 mm · 544 g |
| Valoda | Angļu |
![Cover for John Egan · Marketing Communications (Paperback Book) [5 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/807/9781036214807.jpg?john-egan-2026-marketing-communications-paperback-book&class=scaled&v=1779105829)
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