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Football and Management: Comparisons between Sport and Enterprise S. Soderman
Football and Management: Comparisons between Sport and Enterprise
S. Soderman
What happens off the football pitch? This volume mixes storytelling with theoretical and conceptual reasoning to analyse marketing, product, product development and management, as well as (in football terms), the atmosphere, match, training and club management.
304 pages, 10 black & white tables, 51 figures
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2012. gada 14. novembris |
| ISBN13 | 9780230391178 |
| Izdevēji | Palgrave Macmillan |
| Lapas | 286 |
| Izmēri | 143 × 222 × 22 mm · 521 g |