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Politicians and Rhetoric: The Persuasive Power of Metaphor J. Charteris-Black 1st edition
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Politicians and Rhetoric: The Persuasive Power of Metaphor
J. Charteris-Black
This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words.
252 pages, 1, black & white illustrations
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2004. gada 23. novembris |
| ISBN13 | 9780230019812 |
| Izdevēji | Palgrave Macmillan |
| Lapas | 239 |
| Izmēri | 140 × 216 × 14 mm · 336 g |
| Valoda | Angļu |
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