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Explaining Buyer Behavior: Central Concepts and Philosophy of Science Issues John O'shaughnessy
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Explaining Buyer Behavior: Central Concepts and Philosophy of Science Issues
John O'shaughnessy
396 pages
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 1992. gada 20. augusts |
| ISBN13 | 9780195071085 |
| Izdevēji | Oxford University Press Inc |
| Lapas | 400 |
| Izmēri | 165 × 243 × 38 mm · 810 g |
| Valoda | Angļu |
| Redaktors | O'Shaughnessy, John (Professor of Marketing, Professor of Marketing, Graduate School of Business, Columbia University) |
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