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Ethical Marketing
Patrick Murphy
Explores the ethical issues facing marketing practitioners. It presents ethical theory in marketing context. Coverage includes advertising, product safety and targeting markets, as well as marketing research, channels of distribution and more.
288 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2004. gada 25. augusts |
| Oriģinālā izdošanas datums | 2005 |
| ISBN13 | 9780131848146 |
| Izdevēji | Pearson Education (US) |
| Lapas | 288 |
| Izmēri | 229 × 155 × 16 mm · 367 g |
| Valoda | Angļu |
![Cover for Patrick Murphy · The All for Ireland League : Conflict, Conciliation and The Banshee’s Kiss : 149 (Paperback Book) [New ed edition] (2026)](https://imusic.b-cdn.net/images/item/original/252/9781803748252.jpg?patrick-murphy-2026-the-all-for-ireland-league-conflict-conciliation-and-the-banshee-s-kiss-149-paperback-book&class=scaled&v=1780834556)
![Cover for Patrick Murphy · The Neutrophil (Paperback Book) [Softcover reprint of the original 1st ed. 1976 edition] (2013)](https://imusic.b-cdn.net/images/item/original/206/9781468474206.jpg?patrick-murphy-2013-the-neutrophil-paperback-book&class=scaled&v=1540461646)
