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Strategic Marketing for Non-profit Organizations (7th Edition) Philip R. Kotler 7. izdevums
Strategic Marketing for Non-profit Organizations (7th Edition)
Philip R. Kotler
Reflecting the most recent, relevant information in the field, this best-selling book offers readers a practical foundation for marketing in nonprofit organizations.
Its coverage encompasses the entire marketing process, providing valuable insights on strategic evaluations, positioning, market targeting, and more.
For managers and future managers of nonprofit organizations, for-profit organizations, and government agencies.
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2007. gada 10. oktobris |
| ISBN13 | 9780131753723 |
| Izdevēji | Prentice Hall |
| Lapas | 504 |
| Izmēri | 184 × 30 × 241 mm · 816 g |
| Valoda | Angļu |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim