Buying In: the Secret Dialogue Between What We Buy and Who We Are - Rob Walker - Audiogrāmata - BBC Audiobooks America - 9781602834309 - 2008. gada 3. jūnijs
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Buying In: the Secret Dialogue Between What We Buy and Who We Are Unabridged edition


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An Intrepid Business Journalist's Counterintuitive Look at the Convergence of Marketing and Culture in Contemporary Life.

Using fascinating profiles of companies and products old and new, including Red Bull, the iPod, Timberland, and American Apparel, New York Times "Consumed" columnist Rob Walker demonstrates that modern consumers are likely to embrace marketing and use brands to craft and express their political, cultural, and even artistic identities. Combine this with marketers' new ability to blur the line between advertising, entertainment, and public space, and you have dramatically altered the relationship between consumer and consumed.

Presented unabridged on 8 CDs, narrated by Robert Fass.

Mediji Audiogrāmata     Audiobook (CD)   (Audiogrāmata CD formātā)
Disku skaits 8
Izlaists 2008. gada 3. jūnijs
ISBN13 9781602834309
Izdevniecība BBC Audiobooks America
Lapas 8
Izmēri 131 × 152 × 22 mm   ·   240 g
Valoda Angļu  
Ieguldītājs Robert Fass