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![Cover for Carmelo Mazza · Claim, Intent, and Persuasion: Organizational Legitimacy and the Rhetoric of Corporate Mission Statements (Paperback Book) [Softcover reprint of the original 1st ed. 1999 edition] (2012)](https://imusic.b-cdn.net/images/item/original/018/9781461373018.jpg?carmelo-mazza-2012-claim-intent-and-persuasion-organizational-legitimacy-and-the-rhetoric-of-corporate-mission-statements-paperback-book&class=scaled&v=1604040942)