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Cases For Event Management and Event Tourism - Events Management Theory and Methods Professor Donald Getz-Vassilios Ziakas
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Cases For Event Management and Event Tourism - Events Management Theory and Methods
Professor Donald Getz-Vassilios Ziakas
A comprehensive collection of fully developed case studies of event management and event tourism main areas, including HR, leadership, marketing, strategy, operations, stakeholder management, and evaluation, all written by international experts. It is a must have collection for all those studying and teaching event management and event tourism.
198 pages, 40 Figures
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2023. gada 30. aprīlis |
| ISBN13 | 9781915097361 |
| Izdevēji | Goodfellow Publishers Limited |
| Lapas | 240 |
| Izmēri | 234 × 155 × 15 mm · 378 g |
| Valoda | Angļu |
| Redaktors | Getz, Professor Donald (Professor Emeritus, University of Calgary, Canada) |
| Redaktors | Ziakas, Vassilios, PhD. (Associate Professor in Sport Management, Faculty of Sport and Health Sciences, University of St Mark & St John, UK) |
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