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Behavioral Economics For Dummies Altman, Morris (Victoria University of Wellington; New Zealand; University of Saskatchewan, Canada)
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Behavioral Economics For Dummies
Altman, Morris (Victoria University of Wellington; New Zealand; University of Saskatchewan, Canada)
A guide to the study of how and why you really make financial decisions While classical economics is based on the notion that people act with rational self-interest, many key money decisions like splurging on an expensive watch can seem far from rational.
384 pages, illustrations
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2012. gada 27. marts |
| ISBN13 | 9781118085035 |
| Izdevēji | John Wiley & Sons Inc |
| Lapas | 384 |
| Izmēri | 188 × 233 × 21 mm · 700 g |
| Valoda | Angļu |
