Pastāsti draugiem par šo preci:
Relationship Marketing in Franchising and Retailing Lorelle Frazer-Scott Weaven-Park Thaichon
Cena
€ 204,49
Pasūtīts no attālās noliktavas
Paredzamā piegāde . gada 16. - 30. okt.
Saņemiet paziņojumus par jauniem Lorelle Frazer-Scott Weaven-Park Thaichon izdevumiem
Mūsu klienti saka:
Pievienot savam iMusic vēlmju sarakstam
Relationship Marketing in Franchising and Retailing
Lorelle Frazer-Scott Weaven-Park Thaichon
This book offers an accessible and comprehensive introduction to relationship marketing in franchising and retailing, especially in areas such as business and marketing management as well as strategic marketing. The chapters in this book were originally published as a special issue of Journal of Strategic Marketing.
126 pages
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2023. gada 31. marts |
| ISBN13 | 9781032427980 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 130 |
| Izmēri | 285 × 179 × 16 mm · 384 g |
| Valoda | Angļu |
| Redaktors | Frazer, Lorelle (University of Sunshine Coast, Australia) |
| Redaktors | Thaichon, Park (University of Southern Queensland, Australia) |
| Redaktors | Weaven, Scott (Griffith University, Australia) |
