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Current Research on Gender Issues in Advertising Charles R. Taylor-Yorgos Zotos-Stacy Grau 1. izdevums
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Current Research on Gender Issues in Advertising
Charles R. Taylor-Yorgos Zotos-Stacy Grau
This book extends the research on gender stereotypes in advertising, highlighting the attitude towards sex and nudity; women in decorative roles; the changing roles of women and men in advertising; and the views of those who design ad campaigns. This book was first published as a special issue of the International Journal of Advertising. <
146 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2020. gada 14. augusts |
| ISBN13 | 9780367593100 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 146 |
| Izmēri | 246 × 175 × 22 mm · 296 g |
| Valoda | Angļu |
| Redaktors | Grau, Stacy (Texas Christian University, USA) |
| Redaktors | Taylor, Charles R. (Villanova University, USA) |
| Redaktors | Zotos, Yorgos (Cyprus University of Technology) |
