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![Cover for Peter S.H. Leeflang · Modeling Markets: Analyzing Marketing Phenomena and Improving Marketing Decision Making - International Series in Quantitative Marketing (Paperback Book) [Softcover reprint of the original 1st ed. 2015 edition] (2016)](https://imusic.b-cdn.net/images/item/original/875/9781493940875.jpg?peter-s-h-leeflang-2016-modeling-markets-analyzing-marketing-phenomena-and-improving-marketing-decision-making-international-series-in-quantitative-marketing-paperback-book&class=scaled&v=1583202409)
![Cover for Peter S.H. Leeflang · Building Models for Marketing Decisions - International Series in Quantitative Marketing (Paperback Book) [2000 edition] (2000)](https://imusic.b-cdn.net/images/item/original/136/9780792378136.jpg?peter-s-h-leeflang-2000-building-models-for-marketing-decisions-international-series-in-quantitative-marketing-paperback-book&class=scaled&v=1410160036)